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Seize every moment

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Our Picks

Running

Stride with confidence

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Skiing & Snowboarding

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Swimming

Dive into victory

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Best Sellers

ROVO MDH-PU-LP Ash blue New
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$298.00
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RIDGELINE MDH-PU-LP Navy smoke New
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HELI-XED XED pink lens New
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$417.00
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634-XED Shadow mirror x XED pink lens New
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SA-Move AMZ-SAMV-0066 DBK Photochromic Clear to Smoke New
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Price reduced from $195.00 to $166.00
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ER-2 0170 MGRY Polarized ULTRA Rose smoke New
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Price reduced from $215.00 to $183.00
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FACEONE 3501 Red shadow mirror x Smoke New
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STRIX DA 3516 MAW Red shadow x ULTRA Neptune purple New
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SRX-M PAF Smoke x Orange Mirror New
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SR-7M Purple x Ruby Mirror New
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$56.00
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SJ-9 Pink New
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$33.00
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SRXCL-M PAF S-4.00 Smoke x Orange Mirror New
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Price reduced from $38.00 to $32.00
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SA-10S White silicone swim cap New
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RIDGELINE MDH-PU-LP Mustard New
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$333.00
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RACAN MDH-CU-LP Navy smoke New
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$250.00
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ROVO MDH-PU-LP Ash blue New
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$298.00
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Unleashing New Perspectives,
Redefining Vision.

Experience the pinnacle of vision with our ULTRA Lenses, meticulously crafted in collaboration with professional athletes to elevate your visual experience.

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What people say about SWANS

My trusted Swans Face One Shades are awesome for both training and racing. They are perfect for controlling glare in the blistering heat of race.

★ ★ ★ ★ ★

Charlie Harding, Triathlete & Para Guide, UK

@charli_harding17

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As a para triathlete, I swim in global events around the world in all conditions. Swans swim goggles and sunglasses have been tried and tested and I can testify that it keeps your vision clear and fog-free no matter what!

★ ★ ★ ★ ★

Robert Anthony, Para-triathlete, USA

@robertanthony.speaker

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I have been wearing Swans goggles for my swimming training and absolutely love them! They are streamlined, stylish and suit my face shape perfectly. I will be returning to Swans for my next goggle order!

★ ★ ★ ★ ★

Tayla Lumley, Swimmer, Australia

@taylalumley

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SWANS Eyewear & Goggles have been a game changer for training and racing. Both the sports glasses and the goggles have my vote of confidence, competing at the highest level and looking good doing so.

★ ★ ★ ★ ★

Jake Keast, Triathlete, UK

@jakekeast_tri

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Blog

Ski goggles | SWANS

Winter Sports for Families: Fun Activities to Enjoy in the Snow

It’s that time of year when the snow starts falling and temperatures drop. For families, winter means cozying up inside, drinking hot cocoa, and finding fun activities to do together in the snow. If you’re looking for ways to make the most of winter with the kids, we’ve got some classic cold-weather sports and activities […]

Swimming goggles | SWANS

How to Prevent Common Issues with Swimming Goggles: Troubleshooting Guide

So you’re ready to hit the pool for some laps, but your goggles have other plans. You know the feeling – fogging up, leaking, not staying in place. Goggle issues are the worst and can really throw off your swim routine and motivation. Before you throw in the towel (literally!), try these quick fixes to […]

ski goggles | SWANS

Snow Goggles Technologies: Anti-Fog, Ventilation System, and UV Protection

Have you ever hit the slopes only to have your goggles fog up and obscure your vision after a few runs? Or found your eyes stinging from the sun’s harsh rays reflecting off the bright white snow? Modern snow goggle technology has come a long way to solve these common problems and make your days […]

swimming goggles | SWANS

Lens Tints for Different Environments: Choosing the Right Color for Your Swimming Activity

You’re ready to hit the water with your swimming goggles, but have you thought about which lens tint is the right one for your activity? Choosing the proper tint can make a big difference in your visibility and eye comfort while swimming. Whether you’re swimming laps, snorkeling, or doing water sports, the environment you’re in […]

Sport sunglasses | SWANS

The Different Types of Sunglasses for Sports and How to Choose the Right One

Ready to step up your outdoor game with a new pair of shades designed to match your active lifestyle? Whether you’re into running, cycling, skiing, or golfing, there’s a perfect pair of sports sunglasses waiting for you. But with so many options available, it can be challenging to know where to begin. Fear not, as […]

Ski Goggles | SWANS

Ski Goggles for Glasses Wearers: Shopping for the Best Fit Online

Are you a glasses wearer who loves to hit the slopes? Finding ski goggles that fit comfortably over your specs can be tricky when shopping online. You want goggles that seal out the elements but also don’t squish your glasses into your face. The good news is many ski goggle brands now offer models specifically […]

Sport sunglasses | SWANS

Why Polarized Sport Sunglasses are a Must-Have for Outdoor Activities

You’re an outdoor enthusiast and love being active in nature, whether hiking, cycling, fishing or any other activity under the sun. But have you ever considered how much the glare from the sun, snow, or water is reducing your enjoyment and performance? Squinting into the brightness causes eye strain and fatigue, not to mention the […]

prescription swimming goggles | SWANS

Enhancing underwater vision: clear and wide lenses

When it comes to enjoying the underwater world, having clear and wide lenses in your prescription swimming goggles can make a world of difference. Whether you’re a casual swimmer or a dedicated athlete, the right pair of goggles can enhance your underwater vision, improve performance, and provide a comfortable swimming experience. In this blog post, […]

Golf sunglasses polarized | SWANS

How to Clean and Care for Your Polarized Golf Sunglasses

You just dropped a pretty penny on those polarized golf sunglasses to help reduce glare and improve your game. Now it’s time to make sure you properly care for your investment. Cleaning and maintaining your polarized lenses is key to keeping them in tip-top shape and ensuring they continue to enhance your vision and performance […]